Data Protection

Privacy Policy

Your personal data and shopping security are held to the highest standard of trust, encryption, and confidentiality.

1. Information We Collect

When you browse our storefront, create an account, or complete a checkout on HELANG, we collect necessary personal details including your name, contact phone number, shipping address, email address, and order transaction history.

2. How We Use Your Data

We use your information exclusively to:

  • Process, package, and deliver your luxury garment orders.
  • Send order tracking confirmations and delivery status updates via SMS and WhatsApp.
  • Verify authentication tokens and account security credentials.
  • Provide customer care, return pickups, and concierge assistance.
  • Send optional curated editorial releases and VIP collection drops (with one-click unsubscribe).

3. Payment Security & Encryption

HELANG does not store credit or debit card numbers on our servers. All financial transactions are processed through PCI-DSS compliant payment gateways equipped with 256-bit SSL bank-grade encryption protocols.

4. Third-Party Sharing Principles

We maintain a strict zero-spam pledge. We never sell, rent, or trade your personal information to third-party brokers or advertisers. Data is shared solely with trusted fulfillment logistics providers (e.g. priority air couriers) strictly for order delivery purposes.

5. Cookies & Tracking Technologies

We use performance and functional cookies to remember items in your cart, retain session preferences, and optimize storefront loading speeds. You can choose to disable cookies through your browser settings at any time.

6. Your Rights & Privacy Officer

You retain the right to access, update, or request the deletion of your personal account data at any time. For privacy inquiries or data requests, please contact our Data Protection desk at privacy@thehelang.com.